restaurant menu on tv

Imagine going to a restaurant, and instead of wrestling with a crumpled and often stained paper menu, you come face to face with a vibrant and constantly updated display that shows you culinary creations in the best possible way. Amazing? That’s what a digital menu board can do for your customers. It can offer them a modern and fantastic experience that will highlight your mouthwatering dishes and engage them to the maximum.

In this guide, we’ll unveil the secrets of transforming a regular or smart TV into a dynamic menu board, boosting your restaurant’s image, customer satisfaction, and, of course, profits.

Benefits of showing restaurant menu on TV

Enhanced customer engagement

Digital menu boards for restaurants offer a more dynamic way for customers to engage with vibrant visuals, enticing imagery, and interactive features. By showcasing mouthwatering dishes and tempting promotions, restaurants can draw their audience and stimulate their appetite even before they take their first bite.

Streamlined operations

Compared to traditional printed menus, digital menu boards can be easily updated in real-time to reflect changes in catalog, pricing, or specials of the day. Furthermore, this eliminates the need for costly reprints and ensures that customers are always presented with accurate and up-to-date information. Additionally, centralized management platforms allow for seamless content updates across multiple screens, reducing the time and effort required by many people to maintain consistency in menus.

Cost savings

Although the initial investment in digital menu boards may seem significant, the long-term cost savings are substantial. In fact, by eliminating printing costs that are associated with traditional menus and reducing waste from outdated or obsolete materials, restaurant owners can realize significant savings over time. Furthermore, the ability to promote high-margin items or seasonal specials will help drive sales and increase revenue.

Data-driven insights

Another positive thing about digital menu boards is that they provide valuable insights into customer behavior and preferences through analytics tracking. By monitoring metrics such as menu interactions, popular items, and conversion rates, restaurant owners can better understand their customer base and tailor their offerings to meet their needs better. Therefore, this data-driven approach empowers restaurants to make better decisions based on actual data and optimize their menu strategies for maximum impact.

Brand differentiation

Considering the crowded marketplace nowadays, standing out from the competition is essential for success. So, digital menu boards offer an easy and unique opportunity for restaurants to differentiate themselves by showing their brand personality and story. Whether through custom branding, eye-catching animations, or personalized messaging, digital menus allow restaurants to create a memorable dining experience that sets them apart from the rest.

restaurant menu on tv

How to create your own TV menu board

1. Choose the right hardware

When selecting hardware for your digital menu boards, you need to keep in mind factors such as screen size, resolution, and durability. High-definition smart TVs are ideal for displaying crisp, clear images and supporting interactive features. Additionally, consider the physical placement of the screens within your restaurant to ensure optimal visibility and accessibility for your clients.

2. Select the ideal software

The software you’ll choose to power your digital menu boards is equally important. Look for user-friendly platforms that offer features such as customizable templates, scheduling capabilities, and remote management options. Moreover, consider factors such as ease of use, scalability, and compatibility with your existing hardware and infrastructure.

3. Content & design

The content and design of your menu boards play a crucial role in capturing your audience’s attention and communicating your brand message. Focus on creating visually appealing layouts that highlight your signature dishes, seasonal specials, and promotions. Incorporate high-quality images, engaging videos, and descriptive text to entice customers and showcase your restaurant’s unique flavors and offerings.

4. Interactive elements

Consider incorporating interactive elements into your digital menu boards to enhance the customer experience. This could include features such as touch-screen navigation, QR code integration for mobile ordering, or interactive games and quizzes to engage customers while they wait. By adding interactive elements, you can create a more engaging dining experience that keeps customers coming back for more.

5. Regular updates & maintenance

Once your digital menu boards are up and running, it’s essential to maintain them regularly to ensure optimal performance and relevance. Schedule regular updates to refresh content, promote new menu items, and highlight seasonal specials. Monitor the performance of your menu boards through analytics tracking and gather feedback from customers to refine and improve your offerings continuously.

How much does a digital menu board cost?

The cost of implementing digital menu boards can vary depending on factors such as the number of screens, software subscriptions, installation expenses, and ongoing maintenance costs. While the initial investment may seem scary at first, the long-term benefits far outweigh the costs. Consider it an investment in enhancing customer experience, increasing operational efficiency, and driving revenue growth.

What is a restaurant app?

In addition to digital menu boards, consider complementing your digital strategy with a dedicated restaurant app. A restaurant app allows customers to browse menus, place orders, make reservations, and receive exclusive offers directly from their smartphones. By providing a seamless digital experience, restaurants can improve customer satisfaction, foster loyalty, and gain a competitive edge in the market.


When it comes to cloud-based digital signage solutions, Yodeck arises as a top contender for every industry and for restaurants seeking a versatile and user-friendly cloud-based platform. With Yodeck, restaurant owners can create captivating menu displays, promote specials, and effortlessly engage customers with interactive content. Its intuitive interface and flexible pricing plans make it an ideal choice for businesses of all sizes, from small eateries to large-scale restaurants.

Restaurant menu on tv

Overall, with a captivating TV menu board, your restaurant is ready for its close-up! Not only will it streamline operations and enhance the customer experience, but it will also elevate your brand image as a modern and tech-savvy establishment. So, choose the perfect software solution (like Yodeck!), and watch your restaurant flourish in the age of digital menus!